Friday, June 08, 2007

Crazy Business Idea ...

Game shops like EB Games and GameStop largely traffic in used game. Even new releases tend to come back within a week as a used copy, which the company then resells, making close to a 100% margin or more on some games. They have massive inventories of these games and easily a national distribution network already in place by virtue of their retail locations.

So why hasn't one of these players (pun somewhat intended) gotten into renting games. They're used already, right? Copy the GameFly/Netflix model right down to a T, but build your inventory from games that people turn in, rather than buying new copies.

Seems like a no-brainer. What am I missing?

1 comment:

DaveT said...

They essentially do rent games already, and for way more money than they could otherwise. People go in and buy a game, and then return it for some cash. "rental" fee, 20 bucks if you're quick, and approaching full price of the game if you keep it for a while.

Btw, congrats on the degree.