Friday, March 04, 2005

GameCube: Nintendo President Talks Revolution

You'll just have to read the article linked above to get a real sense of what Nintendo President Satoru Iwata is getting at, but the following quote is quite telling ...

If the next generation platforms are going to create even more gorgeous looking games using further enhanced functionality, and if that next-gen market can still expand the games industry, then I'm afraid that third-parties may not support Nintendo.


The implication is clear. Nintendo is turning 90 degrees from the competitors and running in a different direction, in an effort to expand the market. If what the market wants is what the competitors are going to provide, Nintendo won't get supported by third parties. And we know what happens to consoles that are not supported by third-parties.

I'm now of the opinion that Nintendo really doesn't have any idea what it's doing. Nintendo DS was supposed to be (according to recent statements) how Nintendo was going to expand the market and appeal to more casual gamers. Now they're trying to do the same thing with Revolution. What is Nintendo going to do to appeal to CURRENT gamers, CURRENT fans, the ones that have supported Nintendo for two DECADES, grew up with Nintendo only to feel alienated and unwanted in recent years?

Regardless, E3 is two months away, and this is precisely the wrong message to telegraph to potential developers, publishers, and gamers eight or nine weeks before you're about to unveil it. Already Nintendo is setting expectations very low, and it's a curious move. Normally, Nintendo is very silent, more so than usual, leading up to E3, but lately, they've been very talkative and saying all the wrong things.

What is going on at Nintendo?

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